Ngomhla we-11 kuCanzibe, i-“2023 Chinese Brand Value Evalue Release Information Activity” iququzelelwe ngokudibeneyo yi-China Brand Building Promotion Association kunye noRhulumente waBantu baseZhejiang yabanjwa ngempumelelo e-Deqing, e-Zhejiang. Kulo msebenzi wovavanyo wokukhutshwa kolwazi, iQingte Group ibekwe kwindawo yesine kwiqela lemoto kunye neqela, ngamandla ophawu angama-818 kunye nexabiso lebhrendi le-3.693 yeebhiliyoni zeeyuan, ukwanda kwe-500 yezigidi zeeyuan xa kuthelekiswa nonyaka ophelileyo, ifikelele kwirekhodi eliphezulu.
Ukukhutshwa kolwazi lovavanyo lwexabiso lophawu lwaseTshayina kulandela imigangatho yezizwe ngezizwe kunye nemigangatho yesizwe, ukubambelela kumgaqo "wenzululwazi, olungileyo, ovulekileyo, owaziwayo", uvunyiwe ngokubanzi lushishino kunye noluntu. Ukuphononongwa kwexabiso lebrendi yeyona ndlela iphambili yokulima kunye nopapasho lweempawu ezidumileyo kwihlabathi. Kukwangumlinganiselo obalulekileyo kumashishini ukwenza impembelelo yohlobo nokwandisa imarike.
Ukulinywa kophawu kunye nophuhliso bekuhlala kugxilwe kulawulo kunye nenkqubo yophuhliso yeQingte Group. Kuze kube kulo nyaka, iqela liye lathatha inxaxheba kuvavanyo lwexabiso le-brand yaseTshayina iminyaka esibhozo elandelelanayo, kwaye ixabiso le-brand liyaqhubeka likhula kwaye impembelelo ye-brand iyaqhubeka ikhula.
Ngokuhambelana nomgaqo-nkqubo wolawulo weqela “wokusebenza okuzinzileyo, ukusebenza kakuhle okuphuculweyo kunye nophawu olomeleleyo”, iqela liye lenza nzulu ngakumbi imisebenzi efanelekileyo yesicwangciso sophawu, liququzelele ukuqulunqwa kwesicwangciso sobuchule sohlobo lweminyaka emithathu ukwenza nzulu intsingiselo yexabiso lophawu, ukugrumba nzulu ukubanakho kwexabiso lophawu, kwaye wenze iinzame eziqhubekayo zokwakha i-Qingte uphawu olomeleleyo kwaye ukhokele ukukhula kweshishini.
Ixesha lokuposa: May-16-2023